Sundance Research


Writers . White Papers . Research Reports

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Thought Leadership 


Ironworks Consulting is a regional firm with notable expertise in content management and knowledge communities. They recognized an opportunity to build online knowledge sharing communities for the healthcare industry based on feedback from their clients and experience building similar systems for other industries. But first they needed to demonstrate their expertise.  


Knowledge communities have become important in healthcare, driven by consumer interests and the needs to lower costs and improve patient outcomes. However, the online communities that exist today lag other industries in scope and vision. From their experience, Ironworks had developed a point of view that they wanted to share that could resolve long-standing concerns and give organizations incentive to take action.


"The Future of Healthcare Knowledge Sharing" carried the message well. The white paper received immediate nods of approval by major healthcare insurance carriers, associations, hospitals, and other providers. Common feedback was "This is important," and "It needs to be shared." The paper has stimulated discussions across a range of healthcare companies and software vendors, with Ironworks participating as the experts.  Read this white paper now.